Research
AI Search & Digital Experiments
Data-driven studies on how AI search, the web, and digital platforms work. Currently spanning hotel-industry studies and cross-industry AI-search methodology. All research is open and independently published.
AI Search Studies
Cross-industry methodology on how AI search actually works.
In Progress
Coming Soon
AI Search for Yoga Studios in Berlin
We ran the Paris study again — the engines behaved identically
Coming Soon
AI Search for Bike Shops in Amsterdam
The cleanest cross-engine entity consensus in the study
Coming Soon
AI Search for Specialty Coffee in Marseille
Marseille breaks the entity-engine pattern
Coming Soon
AI Search for Bookstores in Tokyo
Where AI search stops looking Western
Coming Soon
AI Search for Restaurants in Paris
Second non-hotel field test — restaurants vs hotels vs yoga