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Live · refreshed weeklyUpdated July 6, 2026
AI Hotel Landscape
How leading AI assistants recommend hotels — 616 prompts across 56 destinations, refreshed every Monday.
Data is directional. Some prompts retry due to upstream variance, so absolute counts can shift ±5% week to week.
Shangri-La The Shard, London
How 6 AI assistants recommend this property. Week of July 6, 2026. Tracked for 10 weeks.
This week
11
mentions across 6 AIs
Peak
24
best week
Mentioning AIs
4/6
this week
Total links
133
all time
Location
31 St Thomas St, London SE1 9QU, UK
PROMPTS
Where this hotel showed up
Each prompt below resolved to Shangri-La The Shard, London at least once. The "reason" is the AI's own one-line explanation when it returned the hotel in structured form.
“best hotels in London for couples”London, US6 of 6 AIs11 weeks40 quotes
“best hotels in London for couples”
London, US6 of 6 AIs11 weeks40 quotes
Gemini · 07-06
“Couples can experience unforgettable romance with floor-to-ceiling windows offering dramatic, sweeping panoramic views of the entire London skyline.”
Google AI Mode · 07-06
“Offers breathtaking, intimate views of the London skyline from floor-to-ceiling windows, making it exceptionally romantic.”
ChatGPT · 07-06
“Offers breathtaking panoramic city views and luxurious rooms ideal for a romantic stay.”
Copilot · 07-06
“Unmatched skyline views from The Shard create an unforgettable romantic atmosphere.”
Perplexity · 06-29
“Spectacular skyline views and ultra-modern rooms for a memorable skyline romance.”
Google AI Mode · 06-29
“Offers breathtaking city views and high-end romance from the 52nd-floor infinity pool, ideal for a memorable, scenic trip.”
“best hotels in London for business travelers”London, US6 of 6 AIs11 weeks35 quotes
“best hotels in London for business travelers”
London, US6 of 6 AIs11 weeks35 quotes
Google AI Mode · 07-06
“Located in The Shard, it offers unparalleled views, luxury amenities, and immediate access to London Bridge station for transport.”
Copilot · 07-06
“Panoramic views, quiet work-friendly rooms, and immediate access to London Bridge transport links.”
Perplexity · 06-29
“Spectacular city views, comprehensive business amenities, and convenient access to financial districts and transit.”
Google AI Mode · 06-29
“Provides breathtaking views and modern functionality directly above London Bridge station, perfect for transit”
Copilot · 06-29
“Premium business‑friendly environment with panoramic views and proximity to London Bridge corporate offices.”
Google AI Mode · 06-22
“Offers exceptional luxury, in-room workspaces, and panoramic city views, situated directly in the London Bridge business hub.”
“best hotels in London”London, US5 of 6 AIs11 weeks24 quotes
“best hotels in London”
London, US5 of 6 AIs11 weeks24 quotes
Copilot · 07-06
“Unmatched panoramic views of London from inside the iconic Shard skyscraper.”
Google AI Mode · 07-06
“Offers breathtaking, panoramic views of London from within the iconic Shard skyscraper.”
Google AI Mode · 06-29
“Offers unparalleled, breathtaking views of the city skyline from inside the iconic Shard building.”
Perplexity · 06-29
“Dramatic skyline views from a glass-fronted hotel in The Shard, superb dining and proximity to attractions.”
Copilot · 06-29
“Offers unmatched panoramic views of London from inside The Shard.”
Gemini · 06-22
“Occupying high floors of London's most iconic skyscraper, this hotel offers floor-to-ceiling city views and Western Europe's highest infinity sky pool.”
“hotels in London with rooftop pool”London, US5 of 6 AIs11 weeks27 quotes
“hotels in London with rooftop pool”
London, US5 of 6 AIs11 weeks27 quotes
Google AI Mode · 07-06
“Features an iconic 52nd-floor infinity rooftop pool with panoramic city views.”
ChatGPT · 07-06
“Home to one of London's highest hotel pools with spectacular city views.”
ChatGPT · 06-29
“Boasts a spectacular high-floor infinity pool with some of the best skyline views in London.”
Copilot · 06-29
“Features the highest hotel infinity pool in Western Europe with unmatched skyline views.”
Perplexity · 06-29
“Luxurious skyline views from a damper-friendly rooftop pool atop The Shard.”
Google AI Mode · 06-29
“This ritzy hotel offers a luxurious 52nd-floor infinity pool with panoramic views of the city skyline.”
“luxury hotels in London”London, US3 of 6 AIs11 weeks18 quotes
“luxury hotels in London”
London, US3 of 6 AIs11 weeks18 quotes
Google AI Mode · 07-06
“Offers unparalleled, panoramic views of London from within the iconic Shard building, combined with modern luxury and Asian-inspired hospitality.”
Google AI Mode · 06-29
“Provides breathtaking, panoramic views of the city from the top floors of The Shard with sleek, modern luxury.”
Gemini · 06-22
“It offers modern luxury in the clouds with floor-to-ceiling windows showing breathtaking panoramic views of the entire city alongside Western Europe's highest hotel infinity pool.”
ChatGPT · 06-22
“Provides some of the most spectacular panoramic views of London's skyline from The Shard.”
Google AI Mode · 06-22
“Offers unparalleled panoramic views of London from its location within The Shard skyscraper, featuring modern luxury amenities.”
ChatGPT · 06-15
“A high-rise luxury hotel offering some of the best panoramic skyline views of London from The Shard.”
“family friendly hotels in London”London, US1 of 6 AIs2 weeks2 quotes
“family friendly hotels in London”
London, US1 of 6 AIs2 weeks2 quotes
Google AI Mode · 06-29
“Provides luxury family experiences, including tailored amenities for children, an infinity pool, and incredible city views.”
Google AI Mode · 06-08
“Offers a 'Family Fun' package with special amenities, in-room tents, and incredible views for kids.”
PER-AI MENTIONS
Weekly mentions per AI assistant
One line per AI. Each point is the number of times the assistant named this property across the 11 prompt templates for its city, that week.
ChatGPTGeminiPerplexityGrokCopilotGoogle AI Mode
| Week | ChatGPT | Gemini | Perplexity | Grok | Copilot | Google AI Mode | Total |
|---|---|---|---|---|---|---|---|
| July 6, 2026 | 2 | 1 | — | — | 3 | 5 | 11 |
| June 29, 2026 | 2 | — | 4 | — | 3 | 6 | 15 |
| June 22, 2026 | 3 | 2 | — | — | 2 | 4 | 11 |
| June 15, 2026 | 3 | 1 | 1 | — | 3 | 3 | 11 |
| June 8, 2026 | 4 | — | 3 | — | 3 | 5 | 15 |
| June 1, 2026 | 5 | 2 | 1 | — | 1 | 2 | 11 |
| May 25, 2026 | 4 | 1 | 2 | — | 2 | 1 | 10 |
| May 18, 2026 | 4 | 1 | — | 1 | 2 | 2 | 10 |
| May 11, 2026 | 1 | 4 | 2 | 2 | 3 | 3 | 15 |
| May 4, 2026 | 1 | 7 | 2 | 6 | — | 8 | 24 |
LINK MIX
Where AIs send users for this hotel
When the AI links the hotel, where does it point — the hotel's own site (direct), an OTA like Booking.com, a chain page like Marriott.com, or something else?
All time (133 links)
Direct 89%OTA 2%Other 8%
Week-by-week
July 6, 202611 links / 11 mentions
June 29, 202615 links / 15 mentions
June 22, 202611 links / 11 mentions
June 15, 202611 links / 11 mentions
June 8, 202615 links / 15 mentions
June 1, 202611 links / 11 mentions
May 25, 202610 links / 10 mentions
May 18, 202610 links / 10 mentions
May 11, 202615 links / 15 mentions
May 4, 202624 links / 24 mentions
Direct (own site + chain page) OTA Other